Words that Sell: Marketing Words for Authors
A 15-page, easy-to-scan PDF of marketing words and phrases that help authors and creators write clearer, more compelling copy for blurbs, emails, and social posts.
Skim-friendly (TL;DR)
♥ What → 15-page PDF of marketing word lists
♥ Goal → Write copy that actually connects, converts
♥ Includes → emotional appeal, urgency, trust, value words
♥ Use for → blurbs, bios, emails, captions, landing pages
♥ Perfect for: authors, writers, bloggers, creators
♥ Next step → download → pick words → write faster
Want to write copy that actually moves readers to click … without sounding pushy or salesy? Words That Sell is a quick, practical reference that gives you the exact word choices that spark curiosity, build trust, and make your offer feel clear and worth it.
It’s perfect when you’re staring at a blurb, caption, or email thinking, “How do I say this in a way that makes people care?” This guide gives you categorized word lists so you’re not guessing … you’re choosing words with a purpose.
What you can use it for
♥ Book blurbs & back cover copy
♥ Author bios & About pages
♥ Promo emails & launch sequences
♥ Social media captions & posts
♥ Landing pages (courses, freebies, products)
A cheat sheet of powerful words that help authors and creatives write copy that actually connects, converts, and gets results without the guesswork.
Why you’ll love it
♥ Speeds up promo writing (no more blank-screen panic)
♥ Reduces copy overwhelm (pick from a menu instead of reinventing the wheel)
♥ Helps you connect with the right audience (clearer tone, clearer promise)
♥ Makes your writing punchier (fewer “meh” sentences, more momentum)
When it’s especially handy
♥ Book launch prep (blurbs, sell sheets, promo posts)
♥ Social media marketing (captions that hook)
♥ Author newsletters (stronger opens and clicks)
♥ Course and freebie landing pages
♥ Email campaigns and product descriptions
What’s Inside Your Download
A 15-page guide (PDF) that includes:
♦ Strategic, easy-to-scan word lists grouped by what you need your copy to do:
♦ Emotional appeal (connect and pull readers in)
♦ Urgency triggers (help people act now—without pressure)
♦ Trust builders (reduce hesitation and build credibility)
♦ Value boosters (make benefits clearer and stronger)
Look through the flip book to see everything included.
Please note that you can adjust between one and two-page toggling by clicking on the book below the video. Do you want to make flipbooks like these? Check out Designrr (affiliate link).